Monthly Archives: January 2017

How to Inoculate the Public Against Misinformation About Climate Change

In this study, we tested whether preemptive “inoculation messages” can protect the beneficial effects of communicating the scientific consensus against real-world misinformation. We found that inoculation messages can protect much of the beneficial effect of the scientific consensus message, across politically diverse members of the public. Just as a small dose of vaccine activates the body’s…
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