Journal Articles

An eye tracking approach to understanding misinformation and correction strategies on social media: The mediating role of attention and credibility to reduce HPV vaccine misperceptions

This study uses an unobtrusive eye tracking approach to examine understudied psychological mechanisms—message attention and credibility—when people are exposed to misinformation and correction on social media. We contrast humor versus non-humor correction strategies that point out rhetorical flaws in misinformation regarding the HPV vaccine, which was selected for its relevance and impact on public health.…
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Understanding and countering misinformation about climate change

ABSTRACT While there is overwhelming scientific agreement on climate change, the public has become polarized over fundamental questions such as human-caused global warming. Communication strategies to reduce polarization rarely address the underlying cause: ideologically-driven misinformation disseminated through outlets such as social and mainstream media. In order to effectively counter online misinformation, we require foundational frameworks…
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