Climate Matters: Helping TV weathercasters and journalists report local climate change stories

Our first Climate Change in the American Mind survey revealed that TV weathercasters are highly trusted sources of information about global warming. They also have unparalleled access to the public, and superior science communication skills.  These three factors strongly suggested that TV weathercasters could become an important source of climate change education in communities across America. Since 2009, with funding … Continue reading Climate Matters: Helping TV weathercasters and journalists report local climate change stories